Telcos are racing to put AI in the app. Their subscribers have already said which kind they will trust

At M360 ASEAN in Kuala Lumpur last week, the GSMA released its ASEAN Consumer Scam Report 2026. Nearly half of reported scam cases across six markets remain unresolved. Nearly nine in ten consumers said they had recognised AI being used in scams, from deepfakes to voice cloning. Julian Gorman, the GSMAs head of Asia Pacific, [] The post Telcos are racing to put AI in the app. Their subscribers have already said which kind they will trust appeared first on e27 .